Branding

Articles

Is it Time for a Rebrand?

Staying relevant and resonating with your target audience is crucial for your business’ long-term success. Your brand is more than just a logo or a

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Articles

Branding Strategy for Franchisers

Franchisers have much to think about. Not only do they have to develop a successful business strategy, but they also have to develop a successful franchising strategy. As in any business, part of this strategy must involve a branding component.

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