What’s the first thing you notice when you visit a website? If you’re like most people, your eyes are immediately drawn to the photographs on the page. Since 55 percent…

When people think “online content” they think of articles, blog posts, social media status updates or forum threads. Most of those are largely text-based, but they’re not your only options….

If you’re a building contractor, then you’re used to planning. After all, every project you undertake has a concept stage, a start, middle and an end. There’s estimating to be…

Construction marketing used to be simple. You’d put a decal on your truck, hang a shingle outside your yard, and focus on building your reputation and referrals. While all of…

Home improvement contractor marketing can be tough, whether you’re just starting out, or trying to maintain your market share and expand your business. Fortunately, the internet has created a range of cost...

Like the mythical unicorn, a unique selling proposition is that “special something” that sets you apart from your competition. When it comes to designing a quality electrical contracting website, it may be hard to…

If you’re a contractor, you’re probably used to working with your hands. To creating something from nothing, and to having something tangible at the end of the day. That might…